Sheraton Sand Key Resort

How 30 years of parallel marketing built the Sheraton Sand Key Resort’s own identity within the Starwood brand, culminating in a 40th-anniversary website relaunch.
HCP Associates’ work for Sheraton Sand Key Resort — a research, strategy, branding, and marketing case study from the Tampa Bay firm.

How 30 years of parallel marketing built the Sheraton Sand Key Resort’s own identity within the Starwood brand, culminating in a 40th-anniversary website relaunch.