Tampa Downtown Partnership
How baseline resident and worker studies, repeated over time, gave the Tampa Downtown Partnership data to guide growth and retail strategy for Downtown Tampa.
Visit Tampa Bay
How stakeholder interviews and a SWOT analysis with JLL turned Hillsborough County tourism data into a set of strategic recommendations for Visit Tampa Bay.
MOSI
How secret shopping, GoPro visitor recordings, and staff focus groups gave MOSI a research base to reinvent its brand for its 60th anniversary.
Film Tampa Bay
How stakeholder interviews and a statewide industry survey uncovered why Tampa Bay was losing production talent, leading to the creation of the Tampa Hillsborough Film and Digital Media Commission.
Clearwater Marine Aquarium
How an online survey of Orlando visitors and a media spend audit revealed a sizable opportunity for Clearwater Marine Aquarium, sharpening its message and guiding future media buys.
Tampa Downtown Partnership 2018 Worker and Resident Study Results
How a biennial worker and resident study gave the Tampa Downtown Partnership fresh data to share at its Annual Downtown Development Forum.
Film Tampa Bay
How market research into Tampa Bay’s film and digital media industry showed that commercial production could thrive in Florida without state incentives.
Film Tampa Bay
How a 2012 study of the region’s film industry needs led to the creation of the Tampa Hillsborough Film and Digital Media Commission.
The Westshore Alliance
How workshops, member surveys, and research turned years of Westshore Resident and Worker Study data into a 10-year strategic plan with clear objectives, timelines, and metrics.
Visit Tampa Bay
How a tourism asset inventory with JLL analyzed Hillsborough County’s hotels, attractions, and infrastructure to guide Visit Tampa Bay’s long-range investment strategy.