2B Hospitality
How a media audit and focus groups with patrons shaped a marketing strategy that grew awareness and patron engagement for Bella Brava and Stillwater Tavern on Beach Drive.
Diverse
How market research into readers, competitors, and industry trends gave Diverse: Issues in Higher Education a multi-phase plan to grow its audience and modernize its media.
USF Federal Credit Union
How USF Federal Credit Union grew campus awareness through athletics sponsorships, a redesigned website, and the ‘Are You the Best Bull?’ social media campaign.
Film Tampa Bay
How a 2012 study of the region’s film industry needs led to the creation of the Tampa Hillsborough Film and Digital Media Commission.
Pinellas County Economic Development
How stakeholder interviews and an immersive planning session gave Pinellas County Economic Development a new strategic plan to guide the region’s growth.
Portico
How a community needs study of an abandoned Downtown Tampa church property revealed strong demand for gathering space, helping shape what became The Portico.
Manatee County Schools
How a community needs assessment at Daughtrey Elementary School identified the health, social, and financial services Manatee County families needed most.
Hillel
How 60 days of competitor research and stakeholder interviews gave Hillel Academy of Tampa a plan to boost enrollment in a crowded private school market.
Visit Tampa Bay
How a tourism asset inventory with JLL analyzed Hillsborough County’s hotels, attractions, and infrastructure to guide Visit Tampa Bay’s long-range investment strategy.
Visit St. Pete/Clearwater (VSPC)
How Visit St. Pete/Clearwater used research and stakeholder engagement to build a five-year tourism plan that added destination stewardship to destination marketing.