MOSI
How secret shopping, GoPro visitor recordings, and staff focus groups gave MOSI a research base to reinvent its brand for its 60th anniversary.
The Surgicalist Group
How research into a new hospital surgical care model shaped the brand and 12-month rollout strategy behind The Surgicalist Group’s national launch.
Film Tampa Bay
How stakeholder interviews and a statewide industry survey uncovered why Tampa Bay was losing production talent, leading to the creation of the Tampa Hillsborough Film and Digital Media Commission.
DENTCO
How a Faces campaign of illustrated headshots gave DENTCO a human face for its Exterior Services Management and helped sustain a 99 percent retention rate.
You Impact
How HCP built the YouImpact brand and an online video program to give judges and DUI offenders an alternative to live victim impact panels.
Clearwater Marine Aquarium
How an online survey of Orlando visitors and a media spend audit revealed a sizable opportunity for Clearwater Marine Aquarium, sharpening its message and guiding future media buys.
Lutz Prep
How a five-year culture study of Board members, administrators, and faculty gave Lutz Prep a roadmap of recommendations for its next chapter.
Empower Adventures
How customized market studies and secret shopping across its zip line locations guided Empower Adventures’ launch of a new Tampa Bay adventure park.
Arete
How three disparate DG Morrison brands were united under one new name, Arete, to raise the family company’s profile across its golf, community, and resort markets.
Tampa Bay Rays 2020 Portfolio
How a coalition of Tampa Bay business leaders built the Keep the Rays in Tampa Bay movement into a full branded campaign with its own website, videos, and events.